Loading…
Loading…
Connect interested readers with your landing page through a branded or generic link inside relevant editorial content. Define your ideal customer, link language, keywords or IAB categories, traffic geography, devices, and browsers, and our team will evaluate the current fit.
In-content link advertising places a paid, clickable branded or generic link within editorial text. The surrounding content and link language establish context, and a reader chooses the link before continuing to an advertiser's landing page. It is also called content-link, in-text, or inline text advertising in parts of the industry.
The link appears inside content whose subject provides a relevant setting for the campaign.
The visible text can reference a brand, product, service, or relevant generic concept, subject to review.
The reader decides whether to follow the link from the article to your landing page.
Use either focused keywords or controlled IAB categories for each request group, then specify geographies, devices, and browsers.
Tell us what the reader is trying to learn, compare, or solve and why your offer is a relevant next step.
Choose either focused keywords or IAB categories that describe the editorial context that fits your campaign.
Share the branded or generic wording you prefer and a landing page that delivers on that expectation.
Specify geographies, devices, browsers, conversion events, and attribution requirements for the campaign.
These placements are designed to generate reader visits, not manipulate search rankings or domain-authority metrics.
The visit begins only after the reader chooses the link within the content.
Our team confirms relevant context, link language, current fit, possible scale, pricing, measurement, and campaign terms before anything goes live.
In-content links are integrated into editorial copy. Contextual ads appear as a separate advertising unit. Both require a visitor click before reaching the campaign destination.
Yes. Link language can reference a brand, product, service, or relevant generic concept, subject to review and alignment with the landing page.
No. This is paid media intended to generate reader visits. It is not sold to influence search rankings, domain authority, or backlink metrics.
Yes. Each request group uses either focused keywords or controlled IAB categories, then adds explicit geography, device, and browser requirements.
No. An application starts a human review. Relevant context, link language, availability, possible scale, pricing, launch timing, and campaign terms are confirmed separately, and performance is measured after launch.
Tell us about your ideal customer, offer, relevant content topics, preferred link language, landing page, and delivery requirements.
Apply for Buyer AccessUse the IAB Content Taxonomy to describe the content environments relevant to your campaign. Controlled category IDs give buyers and our team a consistent language for contextual fit.
Request the countries or subnational markets that matter to your campaign. Traffic geography is explicit and never inferred from page language, interface locale, or your company location.
Choose the device classes your landing experience is designed for, including desktop, mobile, or tablet. Matching delivery requirements to the destination helps us review campaign fit.
Specify the browser environments your landing page supports and any that should be excluded. Browser criteria stay explicit instead of being inferred from device or geography.
Request the mobile carriers or internet providers that matter to your campaign, in any market worldwide. Network criteria stay explicit and are never inferred from geography or device.